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Our claim to fame is “The Loon Capital.” Mercer is also your home away from home and the perfect place to experience woods, water, and wildlife throughout 214 lakes, the 14,000 acre Turtle Flambeau Flowage, 300 miles of trout streams, and 377,000 acres of public forestland.

Mercer’s Crown Jewel, the Turtle Flambeau Flowage encompasses 14,000 acres of water and has earned a sterling reputation as a top producer of trophy walleye, bass and musky. The TFF is officially designated a protected wilderness area ensuring its rugged beauty and unspoiled wilderness for generations to enjoy in years to come.

Plenty of fun other fun filled activities await you too like Canoe/Kayaking on the many rivers, hiking on interpretive nature trails, bike touring the open roads that are blanketed in Lupines, exploring tranquil waterfalls, hunting on the vast acres of public land, camping on one of the free island campsites on the Turtle Flambeau Flowage, embracing serenity on a pontoon, or just plain escaping to solitude. 

Mercer also offers plenty of high octane activities like 250 miles of ATV/UTV trails on Wisconsin’s largest trail system and over 500 miles of well-groomed snowmobile trails, and plenty of open water for waterskiing. This is the place you are sure to find some of the finest northern hospitality with friendly people that will always make you feel welcome, great food at a variety of restaurants and pubs, comfortable yet affordable lodging and plenty of fresh air.

Come see for yourself the exceptional and unique outdoors and discover the beauty and allure of the true Northwoods playground!